Long Beach, Calif. – Global real estate advisory firm, Avison Young, has been exclusively retained to market Ocean Center, one of Southern California’s most beautiful coastal assets, located at 110 West Ocean Boulevard in downtown Long Beach. The property, which recently completed a meticulous renovation, features 80 luxury apartments and over 10,000 square feet (sf) of ground floor retail space.

The marketing assignment is led by Avison Young’s Damian McKinney, Principal & Managing Director, and Peter Sherman, Principal & Head of U.S. Multifamily & Development on behalf of the seller, Pacific6 Enterprises, who acquired the asset in 2018.

Built in 1929, the 14-story Ocean Center totals 141,792 sf and is currently approximately 60% occupied.

"Ocean Center is a unique opportunity to own a landmark property that fuses timeless architecture with modern luxury," said Sherman. “It is a rare for-rent residential high rise with expansive ocean views. The vast majority of luxury rental communities, including new construction, in downtown Long Beach are inland and six- to eight-story builds. The property is primed for rent growth and strong performance.”

On site amenities include a fitness center, community clubroom with kitchen, three rooftop decks with panoramic water views, barbeque grills, bike storage, and lockers, among other features. The apartment units include modern cabinetry, private decks and balconies in select units, quartz countertops, stainless steel appliances and other upgrades.

Strategically located at the corner of Ocean Boulevard and Pine Avenue—downtown Long Beach’s most prominent intersection—Ocean Center delivers architectural pedigree, an irreplaceable location value, and significant upside in a high-growth coastal market.

“Beyond its investment fundamentals, Ocean Center offers something truly rare: a chance to steward a piece of California history,” added McKinney. “This property is a landmark in every sense—from its architecture to its location, and now, its place in the next chapter of downtown Long Beach’s growth story.”

Originally designed by legendary architect Raymond M. Kennedy of Meyer & Holler—the firm behind Hollywood’s famed Grauman’s Chinese and Egyptian Theaters—Ocean Center is a hallmark of Spanish Renaissance Revival architecture. The recent adaptive reuse honors this rich history by preserving defining features such as original terrazzo floors, vintage elevators, and ornate façade detailing, while introducing 80 boutique residential units and  ground floor retail.

Downtown Long Beach’s waterfront is the city’s most affluent neighborhood, with average household incomes of $145,023. Over $1 billion in public investment is transforming the area, including the $900 million Shoemaker Bridge Replacement, $520 million Civic Center, $350 million in Metro upgrades, and $932 million in Olympic-related infrastructure. A new waterfront amphitheater by Legends Hospitality is set to open in 2026, further elevating the district’s cultural draw. The area’s professional renter base is fueled by a year-round calendar of high-profile events and an amenity-rich coastal lifestyle.