Principal,Global Director of Communications and Media Relations
Corporate Executive Marketing Research
Reporting to Avison Young CEO Mark Rose, Sherry Quan is a Principal of Avison Young and Global Director of Communications and Media Relations. With more than 20 years of combined experience in the Corporate Communications/ Public and Media Relations/ and Journalism fields, Sherry oversees the firm’s communications and media relations efforts to enhance the reputation of Avison Young as a leader in the commercial real estate industry, and to ensure consistency in branding and key messaging across all communications products and channels. As a member of Avison Young’s corporate leadership team, Sherry works closely with the Managing Directors in Canada, the U.S., Mexico and Europe to drive strategy forward, and to build the platform of choice for clients and top performers with the firm’s Principal-driven structure.
Sherry started with Avison Young in 2008 as Director of Corporate Communications (BC). In addition to writing Avison Young's comprehensive office leasing, industrial and investment market reports, penning feature articles on real estate trends, and assisting brokers with their marketing presentations, Sherry developed the company’s media relations function.
In 2009, the CEO appointed Sherry Nat’l Director of Communications and Media Relations to further develop and implement communications and marketing strategies to elevate Avison Young’s profile in the marketplace. Managing the company’s media relations functions, Sherry arranges media interviews for the CEO and principals; writes (100+) regional and int’l press releases per year on market trends, company acquisitions, major transactions and other company expansions; and oversees Avison Young’s social media properties. As a result of her efforts, the company is quoted in more than 10,000 nat’l daily newspapers, regional daily newspapers, industry magazines, community newspapers, business journals, TV/Radio broadcasts and online global news sites per year. Sherry also continues to write/edit Avison Young’s global market reports, white papers and other client-facing collateral.
In 2009, the CEO presented Sherry with the Above and Beyond Award of Excellence. She became a Principal of the firm in 2013. In 2015, she was promoted to Global Director of Communications and Media Relations, as Avison Young expanded in Europe.
Prior to joining Avison Young, Sherry was a writer and PR consultant for various real estate organizations. Her clients have included Bentall Capital, Macdonald Realty, Cushman & Wakefield LePage, Penreal Capital Management, GWL Realty Advisors, Chandler Development Group, and Trademark Custom Homes and Renovations.
In the 1990s, Sherry served as Director of Corporate Communications (Western Canada) for Royal LePage Commercial/Cushman & Wakefield LePage and, prior to that, Nat’l Director of Communications (Canada and U.S.) for NRS National Real Estate Service/Block Bros. Realty. Before that, she was the real estate reporter at Business in Vancouver Newspaper and assistant editor at Vancouver’s Business Report Magazine.
Sherry holds a Bachelor of Arts degree in Honours English from the University of British Columbia. She has volunteered her time with various charities and is currently a volunteer advisor to the NAIOP-Vancouver communications committee and a member of the International Association of Business Communicators (IABC).
- Bachelor of Arts (Honours English), University of British Columbia